Why? Performance Golden Rule: "80-90% of the end-user response time is spent on the frontend." Bad performance: Reduces users Reduces revenue Is unprofessional and...
How? Read the books stevesouders.com YAHOO! best practices YSlow Page Speed HTML5 Boilerplate (+mobile) My thesis about mobile HTML5 performance (Yes I made my own slide framework perkele.js for this presentation :P)